By Carmelia Ray, CMO of Instant Chemistry & Ron Gonzalez PhD, Co-Founder of Instant Chemistry
I am so excited to introduce Pairomics “the omics way to mate choice” to the matchmaking industry with bio technology company Instant Chemistry. One of the most important concerns for singles today when hiring a dating coach or matchmaker is to help them with their search to finding a life partner they are physically attracted to. Attraction is based on multiple factors and one of those factors is actually determined by your genes. There are countless studies which prove how what someone finds “sexy” is based on genetics.
What is Pairomics?
Human mate choice and pair bonding are viewed as central to individuals’ lives and to the evolution of the species, and genetic assistance in reproduction is viewed as a universal human right. Pairomics is defined as an emerging branch of the omics science devoted to the study of mate choice at the genomic level and its consequences for present and future generations. In pairomics, comprehensive genetic information of individual genomes is stored in a database…….The use of genetic information as a search tool in mate choice may influence our health, lifestyle, behavior and culture. As knowledge on genomics, population genetics and gene-environment interactions, as well as the size of genomic databases expand, so does the ability of pairomics to investigate and predict the consequences of mate choice for the present and future generations. Journal of Human Genetics
When we don’t hit it off with our date, we simply say “there was no chemistry.” But what do we really mean? Science is making huge strides in uncovering: the neurochemical and psychological basis of how we fall in love and who we choose to date.
So what exactly can science tell us?
In the early stages of what we describe as feelings of attraction arises from extreme changes in our neurological state initiated by the one we desire. Love simultaneously activates the reward system of our brains making us feel joy and happiness. Love is a powerful driver and is stronger than our sex drive. Love can also make us suppress critical judgment making us ignore certain red flags. Hence the birth of the phrase “Love is blind.”
We are experiencing a “roller-coaster ride” of chemicals in our brains which soar up and crash down in a short period of time. Initially, people describe the feeling and energy of being in love. Physically our heart races, pupils dilate, and we experience embarrassingly sweaty palms. The culprits here are adrenaline and phenylethylamine, two chemicals which our bodies release when we experience instant chemistry with someone whom we are attracted to. Moving forward in the relationship, oxytocin and endorphins are key “feel good chemicals” released during sex. These chemicals give us the calming feed-good effect immediately after orgasm. Oxytocin is also known as “the love hormone” since it encourages cuddling and the feeling of “closeness” between lovers.
Have you ever wondered why women like to cuddle after sex, while men just want to sleep?
Research suggests women experience stronger effects of oxytocin than men which may in part explain the reason women prefer to cuddle afterwards. While chemicals such as adrenaline and phenylethylamine can help drive our desire for love, hormones such as oxytocin create the desire to bond with our sexual partner.
Our love for another person is influenced by chemicals in our bodies. However, our brains have the remarkable ability to process, integrate and act on different forms of information such as sound, smell, taste, touch and body language. And this is all happening subconsciously. Through our experiences we develop preferences which act as short-cuts to help us make decisions about a person before we even start falling in love. Although we can’t predict with certainty who you’ll fall in love with, science is getting a lot closer than calling it “chemistry,” although for the most part, that’s exactly what it is.
Like icebergs, 90% of it’s going on below the surface
A lot of research about human mate choice is focused on visual cues. However, we are learning that smell and taste also provide subconscious information about how compatible two people are. Body odor strongly impacts sexual attraction, bonding and maintaining a relationship. A common practice couples do when their partner leaves for any extended length of time, is to sleep with a T-Shirt or some personal item that smells like their partner. Have you secretly put on their sweater or slept with your partner’s pillow while they were gone? We all have a unique smell and your intimate partner can probably identify you just through sent.
Our body odor is largely determined by something called the Major Histocompatibility Complex (MHC). It’s a cluster of genes which make up part of our immune system. An individual’s MHC can be similar or distinct from those around them. Recent scientific research has shown that we subconsciously detect the MHC genes of others through taste and smell. These instinctual preferences help us choose a mate.
What’s very cool is that couples in long-term relationships were found to have MHC genes that were very different from their partner’s. This is termed “biological compatibility”. When women were asked to smell shirts worn by men and rank them, they consistently ranked men with MHC genes unlike to their own as more attractive. Dissimilar MHC genes also influence whether a man sees a woman’s face as attractive or not. In fact, there is convincing evidence that biologically compatible partners not only find each other more attractive, but have more satisfying sex lives, increased fertility rates and produce children with stronger immune systems.
At Instant Chemistry Inc. we are developing ways to help professional matchmakers improve their success rate. The combination of genetic compatibility paired with a matchmaker’s chosen matching algorithm and experience, will result in the most effective and successful pairing process.
With a simple cheek swab, we help matchmakers incorporate MHC information into their matching algorithm. This will help predict if two people are biologically compatible. What this means as a customer is that you will enjoy a greater chance of falling in love with your future matches. This technique can improve the odds that couples will enjoy instant chemistry and will maintain successful, long-term relationship. Instant Chemistry understands the personal nature of DNA and maintains a high level of privacy. Our analysis does not reveal any health concerns and your DNA is destroyed once we have completed our matching test.
If you are a matchmaker or dating professional, be sure to visit the Instant Chemistry site to learn more about this fantastic new matchmaking tool. For couples or people current dating interested in knowing their genetic compatibility scores, Instant Chemistry is giving away a chance to WIN a test for two!
To ENTER, tweet:
@InstantChem is the future in couples compatibility and matchmaking! How compatible are we? #thefutureisnow” #pairomicsmatch #antiageme
We’d love to hear from you and answer any questions you have about this amazing new science to finding love.